For some, a healthful diet means having to tolerate eating bland tasting, unsatisfying foods, which can seem like a punishment rather than an enjoyable eating experience.
New research, appearing in the journal Psychological Science, shows that giving healthful dishes a more enticing description can significantly increase the uptake of healthful options.
In the long term, this means that people are more likely to maintain good eating habits, leading to a sustainable, healthful diet and a better quality of life.